Nintendo Retail Store Training Module
This Nintendo Retail Store Training Module was given to a game store by Michael Palazzo, a Nintendo of America Retail Representative, during the last days of the NES in 1994. The binder’s contents include laminated troubleshooting guides for the NES and the Game Boy, technical comparisons between the NES and the SNES, advertisements for new titles, and various FAQs that provide some creative PR.
For example, on why the SNES is not backwards compatible, Nintendo explains that the two systems were designed to “Hook ‘Em Together”–in other words, stacked on top of each other–and an adapter would be too expensive for consumers to purchase.
Nintendo also uses some interesting reverse psychology, referring to the less costly NES as the choice for “novice players,” while the SNES caters to the more serious, experienced, “higly skilled” players because of its “high-tech controllers” and advanced technology.
And on why the SNES lacks CD-ROM capabilities, Nintendo states it could develop such an add-on if it wanted to but won’t because there wouldn’t be enough “game play” enhancement: “Nintendo believes in being best, not first! So, while we could produce a CD-ROM accessory for the Super NES, it will only be when Nintendo is convinced that the quality of the games offer a significant increase in game play that the product will be released.”